Digital Media, Marketing Coordinator • open chord music • may 2018- present

 

• Curated and produced content on current industry trends on social media platforms using Adobe Spark, Photoshop, and Premiere.

• Grew presence from 8,000 followers to 20,000 collectively over two Instagram and Facebook accounts in one year.

• Film and review new products for our loyal audience.

• Research and produce different marketing campaigns for the brand.

• Create brand awareness using social platforms, radio, and website ads.

• Live stream concerts onto Facebook and YouTube page using a four camera set up and switcher board.

• Oversee a team of content creators including journalist for the online blog and photographers for social media content

• Write and edit articles for online blog

• Concert photography

• Traveled to California to the NAMM convention and to photography a concert for Phil X and Andy Wood

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social media manager • the lunchbox knoxville • November 2018 – present

 

• Develop relative content for the brand using Adobe Spark, and Photoshop

• Grew presence from zero followers to 4,000 collectively over Instagram and      Facebook in 6 months.

• Design menus and flyers using Photoshop.

• Create brand awareness by using Geotracking and social platforms.

• Construct newsletters to the email list using MailChimp.

• Edit and post all content.

• Make sure website SEO is up to date and accurate

• Design merchandise for the company

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Photography/Videography

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•  The Woodshed Guitar Experience 2020 - conducted interviews with musicians at the music festival/camp. I worked alongside the performers by taking videos and pictures of the weekend at the guitar camp.

• Fabriteq - 2021- I was hired to take pictures of their product developments and machinery. I also created a few product videos and 30 second clip of the company.

• Concert Photography- I have done countless photoshoots at concerts. I've worked with Andy Wood, Joe Bonamassa, Phil X, and more. 

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social media manager • Alter ego knoxville•January 2020– January 2021

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• Create brand awareness for the company

• Reach out to local and traveling tattoo artist interested in working at the shop

• Research when is the best time to post based on their followers activity

• Research hashtags that are relevant in creating brand awareness

• Filming and editing short clips on tattoos and piercings

• Photographing the artists and their work

• Create and post on social media

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digital marketing and seo intern • entity magazine •july 2019 – august 2019

 

• Completed rigorous rotations in search engine optimization (SEO), digital PR/linkbacks, graphic design, social media packaging and personal essays

• Pitched, wrote, and published articles in AP style on ENTITY’s website using Wordpress, gaining 600 views in first month.

• Developed a paid marketing campaign and presented to ENTITY executives.

• Participated in mock board meetings, networking mixers and mentoring session.

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producer/ director • young williams animal shelter •august 2017 – December 2017

 

• Directed and produced a twenty-three minute documentary on a local animal shelter.

• Logged footage onto computer

• Set up cameras, lighting and wrote the shot list.

• Researched and reached out to potential interviewees to persuade them to participate in the documentary.

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production assistant  • marsvisa entertainment  •October 2016

 

• Worked on ‘The Road Less Traveled’, directed by Blair Hayes and Ronn Hague by  working as a production assistant.

• Helped construct and carefully repack extensive set design.